"From the Road"
 


Time flies when the winter is the warmest in decades, and there’s no need for a vacation
while more of our white carrara line is showing off. 



Check out this smart showroom installation
of white carrara in a shower vignette. 
Simple, clean, the correct accents of pewter,
what more can you do to assist the
showroom designers than to do it for them
and have stone sell itself?  Most important,
it’s the shelf, the seat, and the curb that
interest me.  We started with mouldings:
chair rail, rope, and bullnose; we continued
with mosaics: 2" x 2" harlequin, 5/8”
basketweave, octagon; and added more
with 4 x 4 tumbled, 3 x 6 beveled; but it’s the
finish that makes everything work.  Every
shower needs a shelf even though every
shelf does not need a shower.  The seat, go
ahead and test her, she will hold you.  And,
the curb, clean finish, now, let’s go tile
another room.  Can it be that easy?  Well, with a shower vignette like this, why not?


 

But, every showroom doesn’t have the room for
all of our exciting new products, therefore you
have to use what you have available.  For
example, want to know why our mosaics sell? 
The answer is simple, you have to show them. 
Even these installations look more than great,
they confuse and excite in the same glance.  How
easy can your customer find the octagon mosaic
or the basket weave that he or she is looking for
when you have the panel ready and waiting. 
Doesn’t that look beautiful, now, let’s pick out a
wall tile.

 


Even while working on all my white carrara projects, Luigi snuck in a crown moulding and a
tuscan base cove.  Look out, white carrara will be this year’s new white!



   
 

See you soon...from the road,
Ken.


 

 

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